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Magazine Cover

Designing a portfolio for a wonderful Photographer The site promotes the stunning work of Russian photographer Elena Iv-Skaya. Elena has a passion for highly aesthetic, strong and elegant imagery with saturated colors, and I built a minimalist layout that let her work stand out on its own.

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Client

StrixTheme

Date

October '2022

Services

UI / UX Design

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01

Visual Identity

Visually match Elena's personal style

The design needed to be as elegant and clean as possible. I chose a serif font that felt like one you’d see in a fashion newspaper, and plenty of negative space ensures that the pictures do not fight with each other for attention. I also used very muted colors to keep the focus on the saturated ones in Elena’s photos.

  • DIGITAL STRATEGY
  • USER EXPERIENCE (UX)
  • USER INTERFACE DESIGN (UI)
  • PRODUCT DEVELOPMENT
Typography Big Shoulders Display abcdefghijklmnopqrstuvwxyz 0123456789 Aa
Syne abcdefghijklmnopqrstuvwxyz 0123456789 Aa
Colors
#19191A #5D5D63 #ECECEA
02

The Solution

Visually match Elena's personal style

The design needed to be as elegant and clean as possible. I chose a serif font that felt like one you’d see in a fashion newspaper, and plenty of negative space ensures that the pictures do not fight with each other for attention. I also used very muted colors to keep the focus on the saturated ones in Elena’s photos.

We build and activate brands through cultural insight, strategic vision, and the power of emotion across every element of its expression.